Cold pressed juice is a popular beverage choice among people who value natural, healthy and unprocessed foods.
This type of juice is made by using a hydraulic press to extract juice from fruits and vegetables, resulting in a drink that is packed with vitamins, minerals and enzymes.
However, one of the most common questions people ask is why cold pressed juice costs more than normal heat pasteurised juice.
Jacinta McCombe, owner of Nectar Cold Pressed Juice, explains why this is the case and the positive benefits of choosing cold pressed juice over its heat pasteurised counterpart.
The process of making cold pressed juice is more time-consuming and requires specialized equipment, which contributes to its higher price point.
Unlike heat pasteurisation, which uses high temperatures to kill bacteria, cold pressing does not use heat and relies on a slow and gentle extraction process to preserve the nutrients and enzymes in the juice.
This results in a more nutritious product, which is why it costs more.
Another benefit of cold pressed juice is its superior taste. The slow and gentle extraction process used in cold pressing results in a drink that is full of natural sweetness, without the need for added sugars.
The juice is also fresher and more flavourful and has a smoother texture, making it a more enjoyable drink to consume.
Cold pressed juice is also better for the environment. The hydraulic presses used in cold pressing produce less waste compared to heat pasteurisation, which generates a lot of excess waste that is harmful to the environment.
Cold pressing is also more energy-efficient, as it requires less energy to produce a single serving of juice compared to heat pasteurisation.
In addition to its superior taste and environmental benefits, cold pressed juice is also better for your health.
The juice is packed with essential vitamins, minerals and enzymes, making it a nutritious addition to your diet.
Cold pressed juice can help to boost your immune system, improve your digestion and provide your body with the necessary nutrients to keep you feeling healthy and energized.
Another reason cold pressed juice is more expensive than heat pasteurised juice is because of the type of produce used.
Cold pressed juice is often made with organic, non-GMO fruits and vegetables that are free from harmful pesticides and chemicals.
These ingredients are more expensive to grow and harvest, and therefore, result in a higher price point for the final product.
This type of juice is a better option for those who are health-conscious and want to avoid consuming harmful chemicals in their food and drinks.
Cold pressed juice is also a convenient option for those who are looking to lead a healthier lifestyle but don't have the time to prepare fresh fruits and vegetables every day.
The juice can be easily stored in a refrigerator for several days, making it a quick and convenient option for busy people on the go.
This convenience factor is another reason why cold pressed juice costs more, as it saves time and effort for consumers.
In terms of nutritional benefits, cold pressed juice provides a high concentration of nutrients in a single serving.
The slow and gentle extraction process used in cold pressing ensures that the juice retains its natural vitamins, minerals and enzymes, making it a highly nutritious option.
This type of juice is also high in antioxidants, which help to protect the body against harmful free radicals and prevent the onset of diseases such as cancer and heart disease.
Finally, it's important to note that the higher cost of cold pressed juice is a reflection of the quality of the product.
Cold pressed juice is made using high-quality ingredients and a slow and gentle extraction process, making it a premium product that is worth the extra cost.
The juice is also made in small batches to ensure that it is fresh and packed with nutrients, making it a better option for those who want to live a healthy and sustainable lifestyle.
In conclusion, cold pressed juice may cost more than heat pasteurised juice, but its superior taste, nutritional benefits, environmental benefits and convenience make it a worthwhile investment for those who value their health and the environment.
Whether you are looking for a delicious and nutritious drink, or a convenient way to add more vitamins and minerals to your diet, cold pressed juice is an excellent choice.
If you're interested in incorporating Nectar Cold Pressed Juice into your diet or offering it at your cafe, restaurant, hotel, airline, franchise, specialty store, or supermarket, please visit our website at www.nectarcoldpressed.com.au to discuss supply options.
Or, if you're interested in contract manufacturing for your own brand or company, please visit our sister company Synergy Food Group at www.synergyfoodgroup.com.au.
Together, let's make healthy living more accessible and enjoyable for everyone.
